Saudi Arabia’s General Entertainment Authority (GEA) is making a big splash in the world of entertainment with its latest move. The GEA has announced the creation of a new investment fund dubbed “Big Time,” aimed at boosting the quality and quantity of Arabic content in the realms of production, distribution, and filmmaking.
The brainchild of Turki Al-Sheikh, Chairman of the Board of Directors of GEA, this fund is set to revolutionize the entertainment landscape. During a recent visit to Egypt, Al-Sheikh unveiled plans for “Big Time,” highlighting GEA’s commitment to nurturing the region’s creative talent. The Ministry of Culture will join GEA as a co-sponsor, alongside a select group of industry-specific companies.
Among the notable companies set to be associated with the fund are Silah Studio Company, Al-Wasail Company SMC, Al-Alamiah Company, Rotana Audio and Visual Company, Bench Company, Mark, and Pisquare Art Production Company.
In its initial phase, “Big Time” will focus its investments primarily on Saudi, Gulf, and Arab films. This strategic move underscores Saudi Arabia’s growing influence in the entertainment sector and its dedication to elevating Arabic content on the global stage. With “Big Time,” the GEA is not only investing in films but also in the future of Arab entertainment.
(Source: Zawya | Arabian Business)
